Publisher revenue is headed for a steep decline due to ad-blocking software in 2024, as revenue is estimated to fall by as much as $54 billion in the coming year. According to a recent report from ...
Could tinkering with a site’s code to hide ads count as infringement? A recent ruling by the German Federal Court of Justice (BGH) has reopened the possibility that using ad blocking software could ...
Not too long ago, a friend of mine visited the website of her healthcare provider to look for a doctor. The next time she went on Facebook she saw an ad from a dentist that said, “Now taking patients ...
Adoption of mobile ad-blocking software is growing fast around the world, but the usage rate remains relatively low in the United States, compared to other countries, according to a new report from ...
YouTube is no longer letting viewers use ad-blocking software on its site. As part of what it calls a global effort, the video platform is making it impossible for users to block advertising. The ...
Companies offering anti-ad-blocking tools are popping up all over the place. These companies are hoping to cash in on the industry’s furor over ad blocking by marketing software designed to confront ...