ITV, one of the U.K.’s leading broadcasters, has selected Yospace, a global provider of Dynamic Ad Insertion (DAI), to launch a pioneering ad measurement and delivery solution across its channels on ...

The rise of Free Ad-Supported Streaming TV (FAST) has opened a new frontier for content owners to monetize their libraries. By offering viewers free content and generating revenue through ads, FAST ...

Flexibility and adaptability are essential for monetizing video content in new markets and in new ways. No one monetization model will serve all audiences or support the monetization of every type of ...

YouTube will no longer need to review individual content uploads for ad suitability in order for content creators to begin making money from their posts, ultimately streamlining the monetization ...

Churn rates for streaming services have been steadily rising since early 2022. In the first quarter of 2024, churn ranged anywhere from 2% to 11% across leading streaming platforms. This rise in churn ...

App publishers already juggle a wide range of tools to manage their growth and monetization strategy. The added complexity of mobile advertising can slow teams down and distract them from broader ...

Pinterest shows steady user growth and mid-teens revenue expansion, outperforming peers during downturns, driven by intent-based engagement and high ROI ad conversions, particularly in performance and ...

Mirage Digital, a next-generation digital content studio founded by entrepreneur Griffin Haddrill and partners John Littell and Robin Bigge, has introduced a new content monetization model for ...

Mobile app developers have a lot to think about. First, developing an app, then growing a steady flow of users. Once these two massive barriers have been overcome, and your app has earned user trust ...

Nexxen International Ltd. has announced a non-binding memorandum of understanding with VIDAA to potentially extend their strategic partnership beyond its current expiration in 2026. This agreement ...