Digital marketers establish brand identity and increase sales through internet-based technology. In response to customers making more online purchases, internet marketers learn about search engine ...

This article is part of a series about marketing education. Read more, including our latest article on whether marketing degrees make it easier to survive in an ...

A marketing degree trains students in consumer behavior, market research, and competitive analysis. Many graduates pursue careers as market research analysts, a highly in-demand career path. But what ...

This article is part of a series about marketing education. Last week, we looked at Asia's top marketing schools to see what differentiates courses; stay tuned for more on this subject. The ...

Within marketing, there are a whole variety of roads you can take, specialties you can pursue, and careers you can choose. Once you graduate with a degree in marketing, the business world is your ...

A salacious title, perhaps, but with the time investment required and rising costs of universities, it seems like a question many are asking. Do aspiring marketers need to study formally, or is ...

Creative, Managerial, and Digital Edge: Courses in digital media, campaign and message design, and emerging tech—including AI—prepare you to engage audiences where they live today Jobs at Leading ...

With five years of experience as a writer and editor in the higher education and career development space, Ilana has a passion for creating accessible, relevant content that demystifies the higher-ed ...

At Saunders College of Business, our marketing degree is modernized for the digital world through a focus on technology and innovation that can only found at Rochester Institute of Technology. Attend ...

A consumer-driven global economy has forced companies to become more creative than ever when marketing goods and services to consumers. An online international marketing management degree can teach ...