Digital marketing is about generating leads and drumming up business—and often, there’s not much room in the conversation for empathy. Web visitors represent dollar figures, right? Is there even a ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Operating a profitable law practice today is full of obstacles, especially for small to ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

How much does your professional bio matter? Turns out, quite a bit. When people secure legal services, they are investing in an individual: in their expertise, knowledge, and ability to solve their ...

A venture capital-backed Web site called Avvo that launches Tuesday claims to offer a "game-changing" alternative to the Yellow Pages for anyone interested in hiring a lawyer. Avvo's plan is ambitious ...