Augmented reality (AR) uses cutting-edge technology to add artificial, digital qualities to real-life objects. Learn how AR ...

Customers are more likely to purchase items after viewing it in AR, Amazon said. — -- Amazon announced this week that its augmented-reality shopping tool -- which allows users to visualize how an ...

Today's business environment is dominated by a single topic: data. With each enterprise sitting on a potential goldmine of data from user behavior, sales, marketing campaigns and systems operations, ...

Turning Physical Spaces into Measurable Experiences Beyond immersive events, we turn every space into an augmented ...

Augmented reality has penetrated into various sectors like education, manufacturing, retail, and healthcare. It was often overlooked in the sports domain by businesses as well as consumers, yet not ...

Depending on who you talk to, Apple is either furiously developing its own car or has abandoned the project entirely. What we do know is that the tech giant has been hard at work on car tech, ...

Ed Loughran, a 53-year-old Bassmaster Elite Series pro, admits he’s not a technology guy. “I can drive a boat, and I can drive a truck,” he says. “But if the motor breaks, I’m out of luck.” That’s why ...

"By leveraging the potential of human-machine collaboration for modern carpentry and the design of timber structures, Augmented Carpentry can ensure human operators remain involved in the process, ...

Sony, the creator of popular gaming console PlayStation, announced its new virtual reality headset at CES this week as the race to compete in the metaverse, a virtual world of work and play, heats up ...

In this article, we will look at the 12 Best Augmented Reality Stocks to Buy According to Analysts. Integration of artificial intelligence, better graphics, and enhanced processing power are enabling ...

Mae Jemison, the first woman of color to go into space, stood in the center of the room and prepared to become digital. Around her, 106 cameras captured her image in 3-D, which would later render her ...