Before we get to today’s column, it’s worth pointing out that Google CEO Sundar Pichai strongly hinted on X that Gemini 3, ...
The Coalition for Innovative Media Measurement (CIMM) and the Society for Motion Picture and Television Engineers (SMPTE) have teamed to generate widespread industry adoption of Ad-ID and ...
Coinbase Global, the largest U.S. cryptocurrency exchange, made its Super Bowl debut with a QR code ad so popular that it crashed the app and forced the company to throttle traffic to its site. The ...
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Google TV ads are about to get more annoying
Google TV is testing a new ad format that places QR codes next to ads in the 'For You' tab. This follows a series of controversial advertising-related changes made to the Google TV platform in the ...
Automation is everywhere. There’s no way around it. In the world of advertising, automation has not only become the norm but the default way of advertising in some aspects. With every technology ...
This year’s Super Bowl champions weren’t the L.A. Rams, the Cincinnati Bengals, or even nostalgic millennial hip-hop fans… they were, sigh, Crypto Bros. It felt like very other commercial during the ...
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