Here’s why it’s important to conduct a content audit — and a step-by-step guide on how to do it effectively. A content audit is an in-depth analysis of previously published, or “old,” content that ...

How is the content on your website performing? What about that blog content you published two months ago? Two years ago? Is it all helping you meet your goals? Do you know – or do you have no idea?

On Monday, Cloudflare introduced a new suite of tools aimed at helping website owners control how artificial intelligence scrapers engage with their online content. Called AI Audit, the tools will ...

I write a lot of columns here at Search Engine Journal about how to optimize your content. But I rarely touch on how to do this at scale. Enterprise marketing teams, in particular, often face ...

Hey, wait didn’t we already write something about this? Why isn’t this blog post ranking on Page 1 for anything yet? Should we update this content or create a new one? These are common questions when ...

Some people have told me recently that artificial intelligence (AI) is writing my stories. As if! However, there is a reason it might seem as if AI has provided a helping hand. I've published close to ...

Cloudflare (NYSE:NET) shares rose 3.8% on Monday after the cybersecurity company unveiled its new artificial intelligence audit tool. The free tool will give websites a number of new capabilities, ...