Creativity is not a privilege or a gift. It is a natural capacity of all humans, the dynamic outgrowth of healthy living. Your creative potential can be cultivated and strengthened, or diminished and ...

Creative is a strong performance lever. In fact, ad creative is responsible for nearly half of sales lift, which is more than reach, recency and targeting combined, according to recent data from ...

Want to stay current with Arthur’s writing? Sign up to get an email every time a new column comes out. “Imagination,” wrote the French philosopher Blaise Pascal ...

Over 100 new Creative Cloud features empower creative professionals with more speed, precision and control and power even more of the creative process, with powerful new innovations across Photoshop, ...