Business executives must be ready for a bumpy ride throughout 2021, perhaps for several years. Uncertainties abound around international trade, supply and demand and how open national economies will ...

Have you scratched your head from time to time at how some communications sent en masse to consumers (from credit card companies, utilities, fintech, wealth management, health insurance, and on and on ...

Are we ready to trust in AI to power the future of customer communications? Ready or not, here it comes. Artificial intelligence is quickly changing the ways we interact with the world. That includes ...

Tech company customers are often like Fight Club—they don’t want to talk about vendor relationships! This presents a problem for those of us who wish to source and use customer names, profiles, and ...

Open, honest communication is the cornerstone of any good relationship, including that between a business and its customers. Without transparency from a brand, consumers can be left feeling vulnerable ...