While the foodservice tech arms race continues to heat up, particularly around buzzy topics like automation and generative AI, digital marketing remains an area of opportunity for tech vendors, as ...

Upgrades to technology doesn’t always have to mean a full digital transformation, sometimes modernization can get your marketing efforts where they need to be. Consumer preferences seem to be changing ...

Marketing leaders know that personalized digital experiences play a significant role in boosting sales and fostering customer loyalty, which is why many organizations have established robust marketing ...

Barbara Puszkiewicz-Cimino is a digital marketing and MarTech strategist with a passion for leveraging technology to drive business growth. Let’s face it: Marketing in today’s world, the one that ...

As 2026 approaches, marketing leaders will have to navigate a convergence of change. Artificial intelligence is redefining search and discovery. Social platforms now drive both awareness and ...

A practical guide to the ideal enterprise MarTech stack, covering key layers, must have tools, and CMO principles to simplify ...

In 2025, the digital experience (DX) stack no longer resembles a neatly layered architecture. It has evolved into a dynamic framework—expanding outward, integrating in real-time and increasingly ...

Part of any successful business is a successful digital marketing strategy. Creating a strategy is one thing, but the execution is just as important, if not more. But with the digital landscape ...

Mailchimp - an all-in-one digital marketing platform that combines email, automation, audience management, and analytics Mailchimp's marketing platform bundles a wide array of tools into a unified ...