FORT MYERS, Fla.--(BUSINESS WIRE)--VeraData- a private company providing deeply insightful data & marketing services to more than 100 of the largest charities in the world- is discovering a new ...

Every marketer worth their salt is constantly analyzing consumer data. For those who specialize in collecting that intel — through direct metrics, surveys and other instruments — well, let’s just say ...

A Boston direct-marketing company and its subsidiaries have agreed to pay $4.5-million to settle federal postal-fraud charges over the company’s fund-raising mailings for dozens of charities. The ...

In the past ten days the direct marketing business has seen two substantial deals. The biggest one was when the WPP Group consolidated OgilvyOne and MindShare. On a smaller scale, Cossette Post, ...

Interested in investing in HiveSkill’s campaign? Click here to get started. The world of digital marketing could be in for another evolution with a new direct marketing company, HiveSkill. HiveSkill ...

Direct marketing—a marketing term that some have characterized as a tired or outdated form of marketing—is having its moment in the sun again. Have you spoken to a Gen-Z or Millennial marketer (like ...

Direct marketing company Personnel Concepts is facing a lawsuit after allegedly impersonating the government to defraud small businesses, San Francisco City Attorney David Chiu announced Thursday.

Network marketing, also known as multi-level marketing (MLR), is a business model that relies on person-to-person sales by independent representatives, often working from home. Network marketing ...

CEO Bruce Lowthers highlighted a 7% organic revenue growth for 2024, driven by strong performance across key regions and ...