With up to 95% of website visitors remaining anonymous, travel brands are leaving revenue on the table. Identity resolution helps recognize and convert these users, enabling better personalization, ...

Hightouch released Adaptive Identity Resolution on July 1, a new capability for its warehouse-native Customer Data Platform. The technology aims to help brands unify fragmented customer data across ...

Improving the return on investment and effectiveness of marketing, customer satisfaction, and privacy safeguards to reduce compliance or regulatory risk are the top three objectives for the next 12 ...

Wunderkind, the AI decisioning platform that combines identity resolution with cross-channel personalization to increase ...

Hightouch, providers of a data and artificial intelligence platform for marketing and personalization, today launched Adaptive Identity Resolution, which turns messy customer data into usable profiles ...

For years, marketers have talked about building a “customer 360,” a complete profile of every customer that includes all of their interactions. This impacts the effectiveness of marketing teams, ...

NEW YORK, Jan. 06, 2026 (GLOBE NEWSWIRE) -- Adstra, an industry leader in identity resolution, today announced a collaboration with Stagwell’s The Marketing Cloud (TMC) and Databricks, the data and AI ...

Hightouch’s new AI-powered identity resolution service lets marketers ‘toggle’ confidence levels for more precise or broader reach – all within their own data warehouse Marketers frustrated by ...

With so many competing products and services, it can be challenging for retailers to stand out among the crowd. Shoppers are bombarded with hundreds, if not thousands, of marketing messages daily, so ...

Roku is partnering with Google as a launch partner for its Confidential Publisher Match identity solution in Display & Video ...