Enrollment and marketing tend to have a rather strained relationship in academe. Often housed in separate offices, they have competing visions and vie for attention and resources. After more than 25 ...

A great location and long-term reputation aren’t enough to lease an office building anymore. In a market still defined by stubborn vacancy and rising distress, landlords in 2025 are realizing that ...

"It was quite an effort to get this done, but it's come together very quickly," says Douglas Durst, on a recent cloudy day from the 63rd floor of One World Trade Center, his eponymous real estate ...

The Marketing Office is responsible for maintaining the SUNY Cortland brand. We provide the campus with resources and services for communicating the university’s mission and reflecting its identity in ...

Two years ago, the Army leadership identified the need for and established, the Army Enterprise Marketing Office (AEMO) an enterprise-level strategic marketing organization. We sought to create a ...

Benjamin Pring (pictured below) is the director, centre for the future of work at Cognizant. In this guest post, Pring takes a look at what the modern marketer will look like in the future given the ...