Direct mail sometimes gets treated like a marketing strategy straight out of the Stone Age, but it continues to be successfully used - even in a digital world. Among many marketing professionals, it ...

Moore, a leading constituent experience management (CXM) company, is proud to announce a significant expansion in its production personalization capabilities. Through expanded investments in ...

Integrating direct mail with digital technologies to improve response is a strategy gaining momentum for many direct mailers looking to drive better ROI while cutting down on the heavy burden of ...

New York, Sept. 29, 2025 (GLOBE NEWSWIRE) -- Thankster, a leader in automating personalized direct mail, has unveiled an innovative AI tool that transforms how recipients experience mailed cards. This ...

RollWorks, a B2B growth platform and a division of AdRoll Group, struggled in the past to align numbers from its sales and marketing teams to ensure successful lead nurturing. In an upcoming webcast ...

The integration makes it simple for businesses to weave trigger-based direct mail seamlessly into the customer journey with just a few clicks, allowing businesses to add highly personalized tangible ...

In the relentless pursuit of customer acquisition, digital channels often dominate the conversation. Yet, when fueled with the right data, a powerful, usually underestimated tool continues to deliver ...

Alyce’s AI-powered gifting platform aims to help sales and marketing teams execute personalized direct mail and swag programs at scale to drive pipeline within top accounts. The Alyce Marketplace ...

Research supports what many marketers already believe—traditional direct mail is making a comeback. Not only that, more than half (51 percent) of all marketers using direct mail campaigns are actually ...

Lob.com Inc., the maker of a direct mail platform undergirded by data analytics, announced today that it is now available on Salesforce.com Inc.’s AppExchange under a partnership with developer Veezla ...

Seeing the success that many smaller business-to-business (B2B) organizations have had with account-based marketing (ABM), large enterprise B2B companies are working to cash in on ABM, too. But for ...