Roblox has more active users daily than Steam, at 85 million. Roblox brought in $3.6 billion in revenue in 2024, paying out $923 million to its community. Roblox partners with Google for rewarded ads, ...

Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...

Roblox Corporation is partnering with PubMatic to launch immersive video ads on its platform, targeting major brands and driving revenue growth. The U.S. video game-advertising business is expected to ...

Google will bring its immersive Rewarded Video ads to gaming platform Roblox, letting users watch ads in exchange for in-game benefits like virtual currency or power-ups. Through the collaboration, ...

GameSpot may get a commission from retail offers. Roblox, the massive gaming platform that mostly caters to younger gamers, has announced the launch of "Rewarded Video" ads, an ad format that allows ...

Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...

Roblox is sketching out an ambitious 2024 road map for its ad business. The online gaming platform announced a slate of new features for its Immersive Ads hub at its investor day on Wednesday, ...

But while the current conversation around the stock focuses largely on quarterly bookings and margin pressures, the more interesting question is what Roblox will look like in five years. Because ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

Last month Roblox, the game creation platform, announced the launch of its new advertising network, the Roblox Partner Program. Now that it’s out, what do these 'immersive ads' actually look like?

Roblox has launched its own in-game ad solutions, including Image Ads and Portal Ads, which have the potential for better monetization rates and engagement. Meta's positive outlook on ads and improved ...

GameSpot may get a commission from retail offers. The gigantic gaming platform Roblox has announced changes to its community standards, and the big update pertains to advertising to children. An ...