As a business owner, you might not have much time to write a sales letter, yet it is an important part of a sales campaign. A sales letter does not have to take a long time to write because people don ...

Small businesses and independent contractors use sale proposals to land a new contract or client. The best sales proposals highlight what makes your business the most qualified for the contract or ...

When writing a letter to sell a product, you should put yourself in the place of your prospective buyer and think of everything that person could desire. If one of the greatest marketers of his time ...

Opinions expressed by Entrepreneur contributors are their own. Editor’s Note: The following article is excerpted from Kim Gordon’s latest book, Maximum Marketing, Minimum Dollars, (Kaplan Publishing).

Editorial Note: Forbes Advisor may earn a commission on sales made from partner links on this page, but that doesn't affect our editors' opinions or evaluations. As straightforward as a business ...