A small program run on the server that automates or controls certain functions or links one program to another. On the Web, a CGI script is an example of a server-side script. Contrast with ...

Digital analytics is coming full circle. After years of relying on browser-based tags and cookies, marketers are returning to a familiar concept — server-side tracking — to regain control of data ...

IAB Tech Lab, which sets digital advertising technical standards, has launched what it calls an open-source, server-side ad management framework, working with Equativ. The new tool, Trusted Server, ...

Server-side ad insertion (SSAI), also known as ad stitching, is emerging as a key method for video publishers to mitigate ad blocking and boost video playback across devices. Though the technique is ...

Modern websites in the information professions are highly interactive, consisting of dynamic web pages generated by client-and server-side scripts and database queries. This course will cover the ...

JQuery is a JavaScript framework and library that adds CSS-like selectors, animations and handy functions to your Web programming arsenal. When jQuery scripts fail to work on your Web server, chances ...