Lego unveils new SMART Brick at CES 2026. Here's where to purchase.

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

Lego to release newest ‘Smart Play’ bricks in three Star Wars sets - Preorder available now

LEGO recently announced a new system that might change the way we interact with LEGOs. the LEGO Smart Play System comes with SMART Tags and SMART minifigures that activate SMART bricks for responsive ...

LEGO Smart Bricks Are the Smallest Big Deal Right Now. Here’s Where to Buy Them

Here’s everything you need to know about LEGO Smart Bricks, including where to buy them online, their build release date, and how LEGO Smart Play works ...
Flickering Myth

LEGO Star Wars goes SMART Play with new sets

The LEGO Group has officially unveiled the first sets in its new SMART Play line, introducing a new system that adds an extra ...
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LEGO's smart brick system brings sound, light, motion to iconic toy: When is it available?

The LEGO Group says it will introduce a new “SMART Play" system in 2026 designed to make brick-built creations respond to how ...

I tested Lego's new 'smart' bricks and they shouldn't scare builders

During its demonstration, Lego showed a custom Smart Tag that could read basic colors using the sensor, illuminating the ...

Lego Unveils Smart Play: Bricks That Respond To Kids Playing With Them

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you ...
Yahoo Finance

Smart Tag Market Size to Reach USD 26.28 Billion by 2030, Driven by AI Integration and Retail Automation - Valuates Reports

The global Smart Tag market is projected to grow from USD 10790 Million in 2024 to USD 26280 Million by 2030, at a Compound Annual Growth Rate (CAGR) of 16.0% during ...