A company statement of purpose, the 2020s version of a mission statement, should help unify your team by setting a common goal. They’re a little bit branding, a little bit company culture and a little ...

A Statement of Purpose (SOP) is one of the most important documents when applying for university admissions and scholarships. While your academic scores and achievements show your past performance, ...

I hope you don’t mind me writing, especially given my temerity in wanting to offer you a small piece of advice: You should have your board of directors write and publish a company-specific, ...

Imagine, for a moment, a slinky: coiled, compact, stationary, full of potential. It is much longer in reality than in appearance, with plenty to unravel. If perched atop a set of stairs, it does not ...

The Statement of Purpose is designed to give the Admissions office insight into your goals as well as your ability to express yourself through academic writing. Please note that this document is part ...

Forbes contributors publish independent expert analyses and insights. Robert Eccles writes about sustainability in the capital markets. “Our purpose at Newton is—and has been since our founding in ...