Wondering how many people in the United States have a smartphone? If you poll 20 people on the street, your survey won’t be representative of the entire American population. But if you just want to ...

The survey was conducted by telephone with a national sample of adults (18 years of age or older) living in all 50 U.S. states and the District of Columbia. The results reported here are based on ...

Was a clear objective posed? Every questionnaire should be guided by a simple, clearly articulated objective that highlights the topic of interest, the type of respondents and the primary research ...

Survey research is an important form of scientific inquiry1 that merits rigorous design and analysis.2 The aim of a survey is to gather reliable and unbiased data from a representative sample of ...

Drawn both by lower data collection costs and substantial advantages in how questionnaires can be designed and administered, survey research is rapidly moving to the Web. Adoption of the Web for data ...