Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...
Roblox has more active users daily than Steam, at 85 million. Roblox brought in $3.6 billion in revenue in 2024, paying out $923 million to its community. Roblox partners with Google for rewarded ads, ...
Roblox will now hide advertisements from users 13 and younger, the company revealed in its new policy changes. The changes come nearly a year after the organization Truth in Advertising (TINA) issued ...
Roblox Corporation is partnering with PubMatic to launch immersive video ads on its platform, targeting major brands and driving revenue growth. The U.S. video game-advertising business is expected to ...
Morgan Stanley analyst Matthew Cost reiterated an Overweight rating and $170 price target on Roblox (RBLX) after the company launched a new advertising unit. The firm sees the potential for a more ...
Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...
You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Lara O'Reilly Every time Lara publishes a story, you’ll get an alert straight to your inbox!
Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...
Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...
GameSpot may get a commission from retail offers. Roblox, the massive gaming platform that mostly caters to younger gamers, has announced the launch of "Rewarded Video" ads, an ad format that allows ...
GameSpot may get a commission from retail offers. The gigantic gaming platform Roblox has announced changes to its community standards, and the big update pertains to advertising to children. An ...