We live in a reality where numerous apps freely collect our data. Whether it is for improving its algorithm or to make it function, our data is there for the taking. Weather apps, for example, require ...

Many frontiers have been crossed within football analytics. It was not too long ago that clubs would be lucky to obtain the most basic event metrics, such as shots, passes, and corners. Fast forward ...

If your smartphone stays on your bedside table overnight, it stays busy long after you fall asleep. Even while it appears idle, your phone continues to send and receive data in the background. Some of ...

Google Chrome is about to make a huge tracking change. We await a global prompt to say no to cookies within the world’s most popular browser — albeit we will need to use private browsing for some of ...

Q: What exactly does turning on the “Do Not Track” in my browser actually do? A: It’s no secret that we’re all being tracked relentlessly online, so the “Do Not Track” setting in your browser sounded ...

Smartphone apps that track menstrual cycles are a “gold mine” for consumer profiling, collecting information on everything from exercise, diet and medication to sexual preferences, hormone levels and ...

Eye tracking technology has become an indispensable tool in diverse fields ranging from cognitive neuroscience and clinical research to virtual reality and sports training. Recent advances have ...