Aside from a wealth of creative ideas and deep design and branding experience, today’s CMO must possess digital expertise—not only to build strong brands and drive engagement, but also to leverage ...
When the stakes are high for successful transformation leaders need to adapt new skills to achieve growth. Leaders need transformational skills today. When at least 70% of organisation transforms are ...
Customer experience (CX) is intrinsically linked with the concept of digital transformation. As organisations attempt to meet shifting customer expectations and demands, they need to evolve and adapt ...
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