Redirect chains can significantly affect your website’s performance and SEO health. When one URL redirects to another, which then redirects to yet another, it creates a chain that can confuse search ...
JavaScript redirects are one of the methods available to webmasters in communicating to both users and search engines that the requested URL is unavailable, either permanently or temporarily. The URL ...
Evergreen content is good, but evergreen URLs are better for SEO. Learn how, why, and when you should use durable URLs to earn long-term, high volume keyword rankings. Content may be king, but URLs ...
Changing URLs just to shorten them or add keywords isn’t worth the upheaval in SEO performance that will come as a result, even when you use 301 redirects to minimize the damage. To learn more about ...
Google's John Mueller was asked if redirecting a URL to a new URL will also pass the Core Web Vitals metrics. The short answer is yes, if you redirect page A to new page B, page A's Core Web Vitals ...
Online marketers spend a lot of time demystifying Search Engine Optimization (SEO), from the jargon and rules to new updates and algorithms. As the technology continue to advance, what you might know ...