If you work as a writer or you’ve been looking around for some side work, you’ve probably heard the term “copywriting.” However, it’s not the same as many other forms of writing. So what is ...

AI didn’t kill copywriting. It killed low-grade informational SEO. Persuasion, positioning, and clarity now matter more than ...

Whether it's scrolling through a social media post or surfing websites, chances are a copywriter wrote the content. It is a popular misconception that copywriting is just about clever ads, when ...

Even before the Covid-19 pandemic, we’d already begun our migration into cyberspace. We were seeing facts like 3.5 billion daily searches on Google and three-quarters of the internet reading blogs.

Your website is ready for the next level, and it’s time to hire an SEO writer to give your content a major boost and start ranking higher with search engines. But should you hire a content writer or a ...

David is the cofounder of Aloa, a platform for outsourcing software development. Aloa has helped 200+ startups/companies build their tech. Large language models like ChatGPT are revolutionizing the ...

AI is everywhere now. From content tools to customer service bots, it’s changing the way we work, and it’s happening fast. If you’re considering becoming a copywriter, you’ve probably heard the ...

Writing is already hard enough, but writing with the goal of ranking in Google requires even more strategic planning. Successful SEO copywriters consider what users want, and how search engines ...

Content Writing vs Copywriting: Content writing and copywriting are two important forms of writing in the digital world. Both sound similar but serve very different purposes. Let’s understand how they ...

The Rule of One is a copywriting strategy to help focus your website visitors’ attention on a single value proposition. It’s not as boring—or straightforward!—as it sounds, so keep reading to learn ...