The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. It’s a funny thing, humor.

1.Let me know when you see it... Billboard showing man holding mannequin limbs. Text reads: "ARCO gas optimizes your fuel economy. And won’t cost an arm and a leg (or much money)." 2.Bye, everyone.

Does humor have any importance in our lives, beyond just giving us a fun laugh once in a while? One possible benefit of humor might be increased longevity. Comedians George Burns and Bob Hope both ...