Content is still king – so long as you measure it correctly, Comscore’s Steve Bagdasarian told AdExchanger at CES 2026.
To find a multi-bagger stock, what are the underlying trends we should look for in a business? One common approach ...
The measurement giant and box office data provider says it's undergoing cuts "as part of its broader efforts to improve cost efficiency." By Erik Hayden Executive Editor, Business Amid concerns about ...
According to Comscore data, 45% of adults surveyed between the ages 25 and 34 listen to podcasts weekly**, highlighting the medium’s deep engagement with a key demographic and the opportunity for ...
Comscore, Inc. has been granted accreditation by industry watchdog Media Rating Council for its national and local TV-audience measurement services for households and average audiences, a critical win ...
Underpinned by AWS agentic AI technology, Comscore's Content Measurement now offers new program-level reporting for advertisers and agencies to maximize ad spend. The post Comscore Launches Daily ...
Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behavior, today announced that ESPN will utilize Comscore Content Measurement (CCM) to gain a unified view of how audiences ...
Spotter, a partner to some of the world’s largest creators, has announced a strategic partnership with Comscore, the ...
WASHINGTON, D.C. — The Reston, Va.-based media consumption and partner for planning, transacting and evaluating media across platforms seeking to win more business in the TV ratings arena has just ...
BREWSTER, NY, UNITED STATES, January 6, 2026 / EINPresswire.com / — Alliant, a premier independent people-based data partner, today announced that it has partnered with Proximic by Comscore, a ...
Comscore, a company that’s performance metrics are widely touted in the media world, has settled with the SEC following charges of inflating its own metrics. The company and its former CEO Serge Matta ...
Comscore, a global leader in measuring and analyzing consumer behaviors, today announced the release of its new program-level capabilities within Comscore Content Measurement (CCM). This new module in ...