Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. In the world of footwear there’s unisex sizing, which generally ...

True Fit, the leading AI-driven size and fit personalization platform, is transforming the world of online apparel and footwear shopping through the democratization of its Fashion Genome, particularly ...

Fargo - When Lindsey Bachmann goes for a run, her high-tech companion tells her "GO LINZ" or "YOU ROCK." The 30-year-old Fargo woman wasn't sold when her friend gave her a Fitbit One for her birthday ...

Nearly 15% of all retail sales were returned in 2023 — and 75% of consumers cited fit as the main reason. As a result, brands and retailers of all sizes are implementing new tools, both in stores and ...

True Fit, the AI-powered size-and-fit personalization tool, has offered its size recommendation solution to thousands of retailers for nearly 20 years. Now, the company is venturing into the ...

CES offered a glimpse into the future of health tech, including a tracker for perimenopause symptoms, an adorable robotic dog ...