Hardee’s, NASCAR partner as company joins 23XI, Wallace as primary sponsor

Hardee's joins NASCAR once again as it becomes the Official Quick Service Restaurant while also serving as a primary sponsor ...

NASCAR, 23XI Racing Find Common Ground in Bringing Hardee's Back

NASCAR and 23XI Racing collectively brought Hardee's back to NASCAR in a partnership which makes the brand the official quick ...

NASCAR Finds Comfort Food In A Familiar Name As Hardee’s Returns

Hardee’s is back in NASCAR, bringing a sense of comfort, nostalgia and credibility to a sport rediscovering the value of its ...
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NASCAR and Michael Jordan's 23XI Racing do lucrative and necessary deal together

NASCAR and Michael Jordan's 23XI Racing just showed their legal battle won't interfere with business after landing a major new sponsor together.

Hailie Deegan Makes Huge NASCAR Return Announcement

Hailie Deegan is making a return to NASCAR with Bill McAnally Racing (BMR) in the ARCA Menards Series West.

Kaulig Racing Chiefs Opens Up on the Risky Choice That Transformed His NASCAR Career

In less than a year, the spotlight on one NASCAR team has magnified. While the major focus of Kaulig Racing has been in the ...