Digital marketing strategies that use multiple channels and layers of data offer a structured way to find, qualify, and ...

Social media algorithms may decide what life stage you slot into, and it's difficult to break out of it.

Proprietary NLP algorithms and multi-source data deliver the industry's most granular view of AI search behavior by ...

Mind Map is a new media planning tool that enables advertisers to target audiences when they are most likely to engage.

Last year, American Eagle, a U.S. clothing company, launched an advertising campaign with 84-year-old Martha Stewart. The move aimed to expand its customer base beyond Gen Z to include parents and ...

Explore the transformation of consumer identity and the failure of traditional market segmentation strategies as regulations ...

OverviewThe global patient handling equipment market is anticipated to grow at a steady CAGR of around 6% over the forecast period, supported by strong demographic trends, growing safety regulations, ...

Artificial intelligence is set to move media from targeted delivery to adaptive experience. In the dentsu-e4m Digital Advertising Report 2026, one of the defining decade-long trends identified is ...

As guests question whether dining out is worth the cost, many are spreading fewer visits across a broader set of dining ...

Talk about the transitions they expect to make in the next 10 to 20 years, and how flexible their financial plan needs to be ...

Sub-Saharan Africa Pharmaceuticals Market OverviewThe Sub-Saharan Africa (SSA) pharmaceuticals market is emerging as one of the fastest-growing healthcare segments, driven by shifting disease patterns ...